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JOB TITLE Area Manager – Haute Horlogerie - Emirates
Company:
Leader Luxury Watch Brand MAIN PURPOSE § Join existing area sales manager and management part of commercial and strategic activities for a Haute- Horlogerie Group in the Emirates § Coordinate with marketing team in defining Marketing & Communication strategy for those respective countries
KEY RESPONSIBILITIES Key responsibility 1 Coordinating sales in 7 different countries (mostly Arabic), including 2 external boutiques in KSA § Development of the TO of those growth-potential countries & ensure that clients meet their targets § Monitoring of each POS stock: replenishment proposals, assortments definition & implementation § In charge of placing orders and adequate excel reporting by customer § Push sell-out of the products § Definition of the network animation (both external boutiques and multi-brand outlets): incentives, promotions, exhibitions & marketing operations in cooperation with retail and marketing team § Regular visit to the countries (estimation : 10 days per month) § In coordination with a dedicated Brand merchandiser and trade animator: define local trainings and make sure of adequate merchandising and visibility of the brand § Ensure collection of payment on time
Key responsibility 2 In relation with marketing team, assist in defining marketing & communication plans § Collaborate in defining Marketing and communication yearly plan § Follow action plans’ implementation and monitor cost § Pricing: elaboration & analysis of the price structures § PR strategy: assist in defining & implementing action plans, launch of new products, concept development & organization of local events § Media strategy: assisting in defining & implementation of the Media plan § Sales’ analysis/forecast by market § Competitors’ monitoring
DIMENSION § Geographical area under responsibility : 7 countries (mostly Arabic ), including KSA and Africa . § Sales turnover under responsibility : 30% of total sales § Number of customers / Point of Sales : 8 and 20 POS LANGUAGES Arabic , English .
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